The main reason why they are so useful, however, is not because they are like a magical tool that will get your website in the top ranks overnight, but because search engines rely on them when it comes to evaluating just how popular a website is and rank it according to the results provided by complex algorithms designed to determine that.
A backlink is essentially a one-way link that a site gets from another blog or website, so the number of backlinks your site gets is quite important, but not as important as the value and page rank of sites that your links are coming from. As a result, great care must be taken when you look for services that offer inexpensive backlinks.
When it comes to SEO, you have to remember that there are always good alternatives for buying cheap backlinks, and the more knowledge you gather on the subject, the easier it will be to learn precisely what techniques and services will work best for your website, and how you can get ahead by getting your web pages and blog posts to appear on the first page in SERPs.
Here are a few alternative ideas you can invest in that may help you get cheap, quality backlinks from high PR sites:
• Writing or buying quality, original content and posting it – together with a link to your website – to various high PR blogs, social media or social bookmark sites is one of the most common methods of targeting and ranking high for specific keywords.
• Press releases are also one of the easiest ways to get backlinks and traffic from many high PR sites. While a press release written by a good writer may cost you more, you can distribute it to literally thousands of different news sites without much difficulty.
• RSS directories can also provide you with numerous backlinks and allow people to explore your blogs and articles written on a specific subject. There are special varieties of software available that can submit your links to hundreds of different directories.